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Unit I
Introduction to Sales Management: Evolution of Sales Management, Scope and importance: Sales Personnel skills, Types of Sales Managers; Personal Selling- Theories, Psychology in Selling, Buying Situations, Sales Process; Sales Forecasting; Sales Territory Design.
As per the latest IPU syllabus — cross-check electives with your college.
Where can I download Sales and Channel Management (BBA 210) notes for IPU?
This page has upcoming Sales and Channel Management notes for IPU BBA BBA semester 4, aligned with the latest IPU syllabus. Free resources download instantly; premium ones unlock right after payment.
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Which semester is Sales and Channel Management taught in for BBA?
Sales and Channel Management (BBA 210) is a semester 4 subject in the IPU BBA Bachelor of Business Administration (BBA) curriculum.
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